Job Description
We are seeking a Senior SEO Specialist to drive organic growth and enhance our digital presence in the competitive New York market. At Vertex Digital, we value data-driven decisions and innovative strategies that deliver measurable results.
In this role, you will own the SEO roadmap for key client accounts, optimizing both technical infrastructure and content strategy to dominate search rankings. You will collaborate with cross-functional teams to ensure our digital assets are not only visible but also high-performing and user-centric.
Join us to shape the future of digital marketing in a dynamic, fast-paced environment.
Responsibilities
- Lead comprehensive technical SEO audits to identify and resolve crawl errors, site speed issues, and indexing problems.
- Develop and execute data-driven SEO strategies that improve organic traffic, keyword rankings, and conversion rates.
- Conduct in-depth keyword research and competitor analysis to uncover high-value opportunities.
- Optimize on-page content and metadata, working closely with content creators and developers.
- Monitor and report on SEO performance using Google Analytics, Search Console, and proprietary tools.
- Stay updated on Google algorithm updates and industry best practices to maintain a competitive edge.
Qualifications
- 5+ years of proven experience in SEO, with a strong track record of improving organic visibility.
- Deep technical knowledge of site architecture, schema markup, mobile optimization, and canonicalization.
- Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, and Google Analytics 4.
- Strong analytical skills with the ability to interpret complex data sets and generate actionable insights.
- Excellent written and verbal communication skills, with the ability to present technical concepts to non-technical stakeholders.