Job Description
Join Vertex Digital, a leading force in the tech industry, as our next Senior SEO Specialist. We are looking for a data-driven strategist who is passionate about improving organic visibility and driving measurable growth through search engine optimization.
In this pivotal role, you will own our SEO strategy, leading a team of content creators and developers to optimize our digital footprint. You will analyze market trends, audit our technical infrastructure, and craft high-impact campaigns that position Vertex Digital as a market leader. If you thrive in a fast-paced environment and possess a deep understanding of Google’s ever-evolving algorithms, this is your chance to make a significant impact.
We offer a competitive salary, comprehensive benefits, and a culture that fosters innovation and professional growth.
Responsibilities
- Strategic Leadership: Develop and execute comprehensive SEO strategies aligned with business goals to increase organic traffic and conversion rates.
- Technical Auditing: Conduct in-depth technical SEO audits to identify and resolve crawlability, site speed, and indexability issues.
- Keyword Research: Perform extensive keyword research and competitor analysis to uncover high-value opportunities and content gaps.
- Content Strategy: Collaborate with the content team to optimize on-page elements, ensuring high-quality, keyword-rich content that ranks well.
- Performance Analysis: Monitor, analyze, and report on SEO performance metrics using tools like Google Analytics and Search Console.
- Link Building: Manage and execute off-page SEO campaigns to build high-authority backlinks and domain authority.
Qualifications
- Experience: 5+ years of proven experience in SEO, with a strong track record of improving organic rankings for high-traffic websites.
- Technical Skills: Deep understanding of on-page and off-page SEO best practices, schema markup, and canonicalization.
- Tools: Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics 4, and Google Search Console.
- Programming: Solid knowledge of HTML, CSS, and JavaScript for technical optimization.
- Communication: Exceptional written and verbal communication skills, with the ability to present complex data to stakeholders.
- Education: Bachelor’s degree in Marketing, Communications, or a related field.